Specialty Coffee Association

The Specialty Coffee Association (SCA), formerly the Specialty Coffee Association of America and Specialty Coffee Association of Europe, is a trade association built on foundations of openness, inclusivity, and the power of shared knowledge. SCA’s purpose is to foster global coffee communities to support activities to make coffee a more sustainable, equitable and thriving activity for the whole value chain. From coffee farmers to baristas and roasters, the organization’s membership spans the globe, encompassing every element of the coffee value chain. ak PR Group worked with the Specialty Coffee Association of America for a decade before it became SCA.